James Weeks
James Weeks is a Member of the BCCJ Executive Committee, is a Senior Advisor at Kreab Gavin Anderson. He has more than 20 years’ experience as a strategic communications consultant advising high-profile clients.
Contributions
Taking Care of Stakeholders
When all is said and done, a firm survives and prospers only with the consent of key stakeholders.
Power of PR
With a falling population and fading growth opportunities at home, many Japanese firms will have to expand operations abroad to prosper in the long term.
Putting Theory into Practice
An acquaintance recently told me how impressed he was by the outpouring of support for Japan’s earthquake victims from British and other foreign firms. This, he said, showed the strength of CSR among modern businesses.