
The Japan National Tourism Organization (JNTO) has reported growth in the numbers of British visitors in 2014, Travel Trade Gazette reported on 12 March.
Last year, 220,110 Britons formed part of the overall total of 13.4mn visitors, making the UK the largest European tourism market for Japan.
January 2015 figures show that there were 15,000 visitors from the UK. The year-on-year increase was particularly evident in the number of those headed for the country’s ski slopes. JNTO is confident that 2015 will attract even more Britons.