Hotel Chocolat sets sights on Japan market

UK-Japan News October 2018

British chocolatier Hotel Chocolat announced it would pursue global expansion with a focus on three international markets, including Japan, The Telegraph reported on 25 September.

The brand, which already has outlets in Denmark and Hong Kong, and a cocoa plantation and hotel in St Lucia, will open its first American outlet in New York and see franchises open in Japan and Scandinavia, the report said.

Angus Thirlwell, the firm’s chief executive, was quoted as saying that he wanted Hotel Chocolat to become the “global leader in premium chocolate”.

PHOTO: Hotel Chocolat