Welsh firm The Pembrokeshire Beach Food Company was selected to participate in this year’s British Fair at Hankyu Department Store, Wales Online reported on 4 October. The firm, which began as a mobile catering operation called Café Môr, promotes Welsh seaweed, as well as lobster rolls and Welsh breakfasts.
“Japan has always been a big influence for our business, and to be invited there is a great honour”, said Jonathan Williams, the firm’s founder.