Midlands firm markets kawaii

UK-Japan News November 2017

Derby fashion designer Alana Barker has signed a deal to be the sole UK supplier of the Japanese fashion label Liz Lisa Co., Ltd., BDaily reported on 9 October.

The 25-year-old founded her own label Mission Kawaii Limited, which is inspired by the Tokyo fashion district Harajuku, in March 2017. She has also signed a deal to stock Heads Co., Ltd.’s Listen Flavor brand.

Barker’s 22-piece collection was first featured at Liverpool Fashion Week in October.